iF Design Award 2023: Celebrating Excellence in Medical Product Design and Development

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20-04-2023: 4 x iF Design Awards in 2023

iF Design Award 2023: Celebrating Excellence in Medical Product Design and Development

Commercialising Medical Technologies: Meet AdvanCell Isotopes, Zeta Surgical, Biorithm, and Lenexa Medical, the companies revolutionising cancer treatment, neurosurgical navigation, prenatal care, and pressure injury prevention.

In a rapidly evolving healthcare landscape, innovative medical technologies redefine what's possible, significantly improving patient outcomes and pushing the boundaries of medical product design and development. At this year's iF Design Awards, four ground-breaking medical products developed by Australian product development consultancy D+I garnered international recognition.

AdvanCell Isotopes ²¹²Pb Generator: Pioneering a New Era of Cancer Treatment

AdvanCell Isotopes, an Australian radiopharmaceutical company, developed the world's first alpha isotope generator to address targeted alpha therapy's most significant challenge: a reliable and scalable isotope supply. The ²¹²Pb Generator has the potential to revolutionise treatments for prostate and other cancers by enabling scalable local isotope production. This breakthrough fast-tracks the delivery of cutting-edge cancer treatments to patients and is currently being used by researchers in Australia.

Zeta Surgical: Transforming Neurosurgical Navigation with Augmented Reality

Boston-based startup Zeta Surgical has developed a novel computer vision-based navigation system to improve bedside neurosurgical procedure accuracy. The innovative one-cart mixed-reality guidance system, Zeta, is tailored for ICU/ER-based neurosurgical procedures, providing real-time tracking of patients and surgical tools. Zeta's initial application is in External Ventricular Drain (EVD) placement, a procedure often performed freehand due to its emergent nature. With Zeta's precise catheter placement, patients suffering from life-threatening fluid build-up and increased pressure benefit from improved surgical outcomes.

Biorithm Femom Fetal Monitor: Ushering in a New Era of Prenatal Care

The Biorithm Femom Fetal Monitor is a clinical-grade electrocardiogram (ECG) wearable that remotely captures essential maternal-fetal bio-signals. Advanced algorithms process the high-resolution data, helping clinicians identify risks before they escalate into emergencies. The wearable device, Femom, syncs with a companion smartphone app, offering expecting mothers greater convenience and valuable insights into their babies' well-being. Femom empowers mothers to be active caregivers in their pregnancy journey while equipping clinicians with essential data.

LenexaCARE: Empowering Clinicians to Deliver Patient-Centered Pressure Injury Care with IoT Technologies

Lenexa Medical's world-first fabric-based sensor technology, combined with proprietary AI software, monitors patient position and pressures in real-time, enabling personalised pressure injury prevention. This transformative system minimises patient suffering and significantly reduces healthcare costs associated with preventable pressure injuries (Australian Statistics: More than 400,000 cases annually, costing $9B). LenexaCARE provides patient-specific, non-subjective data to guide caregivers in delivering a higher quality of care.

These ground-breaking commercialised medical technologies, recognised by the prestigious iF Design Awards, exemplify the successful outcomes that can be driven by collaboration between industrial designers, engineers, governments, researchers, and healthcare professionals. Their transformative potential is reshaping the healthcare industry, enhancing patient outcomes, and redefining the medical product design and development landscape. We congratulate the dedicated teams behind these award-winning products and commend their commitment to making a lasting impact on patients and healthcare providers.

Explore all 2023 iF Design Award Winners →

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Design + Industry: Your End-to-End Partner in MedTech Innovation

Elevate your medical technology solutions with Design + Industry, Australia's premier product design and development consultancy. Our ISO 13485:2016 certified multidisciplinary team, with over 35 years of experience, offers comprehensive end-to-end product development services, guiding you from concept to commercialization. We prioritize user-centric design, close collaboration, and seamless integration, ensuring the delivery of high-quality, market-ready products that genuinely impact people's lives. Contact us online or visit one of our offices in Melbourne, Sydney, or Newcastle — Let's work together to bring your product to life, and elevate the quality of care for patients who need it most.

Phone: +61 2 9555 1166
Email: info@design-industry.com.au

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